The Body Shop is very famous shops in all over the world. It has unique way of arrangement and it looks so accurate inside of the shop and it is really easy to shop there. Anita Roddick is my favorite business entrepreneur who opened up the set of shops The Body Shop. From the opening of a small company in Brighton, England, in 1976 Anita Roddick had extended travel where she unearthed a multitude of stories that would influence the recipes for her cosmetics. During her time away from England, the Body Shop was but a thought in Roddick’s head on how to pull in an income for herself and her two daughters while her husband, Gordon Roddick, was away in the United States. became one of England’s wealthiest women with assets totaling over 300 million.Before opening her company: the Body Shop in 1976, Roddick had a tremulous upbringing. Having been born from a hard-working Italian mother she was put to work at a young age in her mother and American father’s café where she developed a strong work ethic. Roddick today said there was little leisure for her in the café when she was young. Sadly, her parents were to divorce when she was eight.
The Body Shop Success
She went on to work for the United Nations where she travelled extensively and met people from a number of different cultures. These experiences would help shape her future career. The birth of the ‘The Body Shop’ came about in 1976 due to a need by Roddick to create a livelihood for herself and her daughters while her husband was trekking across the Americas. The first Body Shop was basic and at first sold only 15 lines. Thanks to her own earlier travels, she had a wealth of experience and exposure to the body rituals of women from all over the world from which to draw. , she became the first to introduce socially and environmentally responsible business onto the High Street and began talking about fair trade long before it became a buzz word. The Body Shop today is a business with 1,980 stores serving over 77 million customers in 50 different markets and 25 different languages.The Body Shop's Mission Statement sets out a dedication to the pursuit of social and environmental change. The shops and products help communicate human rights and environmental issues. Throughout her career, Roddick continued to campaign tirelessly against environmental and social wrongs around the world.In 2003, Roddick's achievements were recognised when she was knighted by the Queen, and officially styled as Dame Anita Roddick.Three years later, the Body Shop was purchased by L'Oreal for £652.3 million. This caused controversy, partly because L'Oreal is said to be involved in animal testing, and partly because it is said to be part-owned by multinational conglomerate Nestlé.While Roddick had been a strong campaigner on ethical issues, Nestlé was been the subject of a long standing boycott call for its marketing of baby milk powder in third world countries.
Anita Roddick is a person who can inspire women by her life story. There are so many shops like The Body Shop in the world, But only The Body Shop could earn its name and brand. It is all because of her hard working and her willing to work. Once she said " I rush, i do everything, go to this meeting after that another meeting and busy days, But i enjoy it, I love it" The most important thing is that she loved her job and what she was doing.
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